
There’s a joke widely told among tech nerds ending with a punch line that goes something like, “I loved my first gen iPod Touch when it could make calls and was called an iPhone.”The iPod Touch may constitute 40 percent of iOS sales, but the general consensus among gadget hounds is why? Why would you shell out for a device that looks like an iPhone, operates like an iPhone, but doesn’t make calls? (It might be argued that the iPhone doesn’t really make calls either.)
For its 4th generation iPod Touch, Apple has done much to answer this question and labored hard to set the gadget apart from the iPhone. First off, it does not co-opt the...